---
title: "Search & Visibility"
canonical: "https://bizfay.com/capabilities/search-and-visibility"
type: "Service"
provider: "BizFay"
---

# Search & Visibility

> Canonical HTML page: https://bizfay.com/capabilities/search-and-visibility

_Used when buyers are looking but not finding you._

Visibility across classic search, answer engines and AI-generated results, treated as one discovery system.

## Capabilities

- **SEO** — useful when buyers are searching today and a durable, compounding channel is worth the lead time.
- **AEO** — useful when answer engines are increasingly the first surface a buyer sees before a click ever happens.
- **GEO** — useful when AI-generated answers are shaping consideration before your site is ever visited.
- **SXO** — useful when search traffic arrives but the on-page experience decides whether it converts.
- **Search visibility strategy** — useful when search, answer engines and AI results need to be treated as one discovery system, not three.

## Questions this answers

- What does the market search for, and who currently answers it?
- Are we visible where decisions are being formed?
- Does our content survive being summarised by an answer engine?

## Next step

[See If We're a Fit](https://bizfay.com/fit)